How Do I Become a Licensed Producer, Authorized Distributor, or Preferred Installer?

Licensed Producers

Each of our grasses are licensed to sod farms that we refer to as Licensed Producers. To become a Licensed Sod Producer, you must have a farm that grows high quality sod and the grass you are seeking to license must be available in your area. We have a philosophy for licensing of “Competition without Saturation” which means we try to have multiple suppliers for each market that are able to work with one another well. This allows large jobs to be completed and mitigates risks of grass shortages while maintaining healthy pricing and competition. Our Licensed Producers pay a license fee for the rights to grow the variety and a royalty on sales.

Authorized Distributors

Authorized Distributors are brick and mortar retail centers that carry our sod products. Since many of our farms are in agricultural areas, Authorized Distributors allow homeowners and landscapers to purchase sod locally. There is no cost to become an Authorized Distributor, we only require that you sell and promote our products and have a positive purchasing relationship with one of our Licensed Producers. We provide our AD’s with marketing materials, sales sheets, and a web listing.

Preferred Installers

Preferred Installers are businesses that will complete prep work and installation of our products. Preferred installers are recommended by our Licensed Producers and Authorized Distributors and have an industry reputation of quality work at competitive pricing.